Those who study entertainment business are often able to learn about a wide variety of issues related to the business aspects of the entertainment industry. For example, students might study project budgeting, talent management, contract issues, and other relevant topics. The Arts Council invests public money from the National Lottery and from government to make sure creativity flourishes and that everyone can access a wide range of high quality cultural experiences. During the COVID-19 crisis, it has launched several funding rounds offering a mix or grants and loans to eligible businesses within the arts, culture and creative industries.
Any brand strategy in this sector needs to work hard to appeal to investors, sponsors, broadcasters, artists and support staff too. The brand strategy should act as an adhesive and bring everyone together. When we worked on the launch of Bauer’s Scala Radio we hit upon the messaging “classical music for modern … Read More